The Team

Tyler Jefcoat is the Founder & CEO of Seller Accountant where he exercises his passion for helping sellers maximize their businesses. Tyler provides financial coaching for sellers totalling more than $100 million per year in e-commerce sales. Tyler also leads the Sellers Roundtable, an exclusive mastermind group for seven- and eight-figure sellers. Before founding Seller Accountant, Tyler was the Co-Founder and Managing Partner for Care to Continue, a home health care company that grew from zero to 100 employees in four years.

Ashley Carter is a Partner and serves as the COO for Seller Accountant. Ashley’s career spans from insurance to banking to bookkeeping, and she was the controller for seven-figure business. Now Ashley brings her accounting experience and system-building expertise to Seller Accountant’s clients where she is the master of turning a financial mess into incredibly accurate, investor-grade business financials. She leads our implementations, bookkeeping and quality assurance teams.

Brandon Checketts is the Co-Founder of Seller Accountant. Brandon is an ecommerce legend, having founded several industry-shaking companies, including Seller Labs (2019 Inc 5000 Recipient) and Book Scouter, where he still serves as a Partner and Director. Brandon founded Seller Labs by inventing Feedback Genius to solve his own communication challenges as an Amazon seller. His expertise in addressing seller challenges with technology and automation has made Brandon a sought after speaker and coach.

Savannah joined Seller Accountant in November 2020 as a part-time student bookkeeper who assisted in two of Seller Accountant's largest client acquisitions. While completing her Accounting degree from the University of Georgia, Savannah joined the team full-time and is now responsible for onboarding new clients. Prior to working with Seller Accountant, Savannah interned several summers with AFLAC in their Financial Planning and Analysis department and discovered her passion for providing detailed financial analysis to help drive decisions. This passion in addition to the desire to help small businesses and build meaningful relationships with clients has made her a perfect addition to the Seller Accountant team.